Title
Request for support of the creation of the Christmasville Board of Governors and appoint charter members to the Board.
(Strategic Goal: Strengthen and enhance the neighborhoods and business centers of Old Town.)
Body
REVISED 07-08-09
Issue Paper: Transition of ChristmasVille Advisory Committee to a Working Board of Governors
Strategic Goals Addressed:
Strategy: Strengthen and enhance the neighborhoods and business centers of Old Town.
Goal: Implement the Downtown Master Plan in order to strengthen downtown as the mixed-use hub for Old Town
Tactic: Support downtown festivals and events and enhance downtown venues to strengthen downtown’s role as the community’s primary gathering place
Background: The first annual ChristmasVille took place November 30-December 2, 2006 in Old Town Rock Hill, SC as a partnership between the City of Rock Hill and the Culture and Heritage Museums of York County. The overall mission was to establish an annual holiday festival in Old Town that would become a regional tourism destination celebrating the art of Vernon Grant.
Two years later, with the help of hundreds of volunteers, businesses, community groups, and participants, Old Town Rock Hill was transformed into the whimsical world of Vernon Grant, complete with a new Vernon Grant holiday gnome mascot named “Grant” in Mr. Grant’s honor.
The first four day festival offered 72 festivities and won two Excellence Awards from Showfest, including runner up for Event of the Year for events in South Carolina with budgets of over $50,000.
In 2007 and 2008 ChristmasVille won SC Event of the Year from the SC Festival and Events Association. This year ChristmasVille was selected as one of the Southeast Tourism Society’s Top 20 Events. The estimated number of people that attended ChristmasVille 2008 was 38,000 with an economic impact to the local community of $708,000.
Organizational Structure:
· In 2006 ChristmasVille was established with a 5 member Advisory Board that...
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